Digital marketing blog for e-commerce
Notes from the work: how we set up ad campaigns, get Montreal businesses into the Google Maps top 3 and build email flows. Written so you can do some of it yourself.
How to Rank in the Google Maps Top 3 in Montreal (2026 Guide)
The three factors Google uses to rank local businesses, what they mean across Montreal's neighbourhoods, and a 90-day plan to reach the map pack.
Donovan Rood8 minBest Marketing Agencies in Montreal (2026): How to Choose the Right One
Montreal's best-known marketing agencies grouped by what they're built for, and the questions that tell you which one fits your business.
Donovan Rood5 minGoogle Business Profile Checklist for Montreal Businesses (2026)
Every Google Business Profile field, what to enter, and the mistakes we see most in Montreal, plus a weekly routine that keeps your profile ranking.
Donovan Rood8 minTop Lead Generation Strategies Online for E-commerce Brands and Retailers
Every sale starts with someone giving you their email or phone number. Here are the lead generation strategies that work for e-commerce brands.
Nexa Solutions5 minChoosing the Right Online Marketing Agency: A Practical Guide
There are a lot of marketing agencies out there. Here's how to pick an online marketing agency that will actually grow your store.
Nexa Solutions4 minUnderstanding Digital Marketing Agency Pricing: A Clear Guide for E-commerce Brands and Retailers
A good digital marketing agency can grow sales faster than you could alone. Here's what agencies charge and how to compare quotes.
Donovan Rood5 minTop Marketing Agencies in Canada: How to Choose the Right One in 2026
Canada's best-known marketing agencies grouped by type, plus 7 questions to ask before you hire any agency.
Donovan Rood4 minThe Power of Precision: Precise Online Advertising Strategies
Broad ads waste money. Targeted ads put your budget in front of the people most likely to buy. Here's how precise online advertising works.
Donovan Rood4 minMaximize ROI with Expert PPC Campaign Management
Most PPC accounts waste budget in the same few places. Here's where to look, and how better PPC campaign management raises your ROI.
Donovan Rood4 minGoogle Ads in 2025: Unpacking the Differences Between PMax, Search, and Shopping Campaigns for Your Business
Picking the wrong Google campaign type is one of the fastest ways to waste budget. Here's how PMax, Search and Shopping compare.
Donovan Rood4 minEffective Online Advertising Strategies for Small Businesses
Most small businesses don't need a big ad budget. They need the right channel and a clear goal. Here's how to pick both.
Donovan Rood4 min10 Secrets to Perfecting Your Facebook Ad Optimization Strategy
Most Facebook ads fail for the same handful of reasons. Here are 10 ways to fix your Facebook ad optimization strategy and reach more buyers.
Donovan Rood10 min